Of course it's possible. Not everyone is within reasonable range of a team to attend games. I lived in Greenwood, Nova Scotia and I knew a guy there who loved the CFL but couldn't go to games. He might be a candidate. But he already has an interest, so you're not building the fan base.
This is where we differ. I don't believe that happens all that much.
I can only speak from personal experience, of course, but I know what I like and I seek it out. I don't think to myself "I find golf dull and uninteresting. Maybe I'll buy myself a video game of it and see if that perks up my interest".
I don't feel a responsibility to increase my interest in golf. I don't know that people feel a responsibility to increase their interest in the CFL. It seems more likely to me that someone with no interest in the CFL will see th game in the store and keep walking.
I've only once bought a game for a sport I don't like; snowboarding. My brother-in-law rented it one night and we got a kick out of it. So by "word of mouth" you might do well if the game is outstanding.
But it didn't get my @$$ on a snowboard. It hasn't increased my interest in the sport in the least.
Yeah, if. I may have missed it because I don't read every thread involving the video game stuff, but is there any solid reason to believe that might happen?
You're comparing numbers that have nothing to do with one another. There are what? 30 million people in Canada? I could then make the argument, using your numbers, 1.62 million people bought systems INSTEAD of going to Grey Cup. There's no evidence of overlap.
That's extremely unlikely (very near impossible), of course. But the two sets of numbers prove nothing. You can assume anything from them to make your point.
You'd need a specific study to determine which Grey Cup attendees/viewers also own (or have recently bought) game systems. Otherwise those numbers mean nothing.