As far as I know RDS only showed the Als game last week, average viewership for Als games on RDS is 250 000 during the regular season. So Nationaly the average for the week is around 757 000 viewers.
Yeah no kidding! How did that happen? I notice the interest went down even on here amongst the diehards that we are.
I never would have imagined that the late BC game would have the highest ratings of all games, but hey maybe there were more fans out west who tuned in than there were fans out east who tuned out after the first game.
Again? They started using the BBM PPM system in September of 2009, making. Now apparently they changed it for 2011? So then there’s really no conclusions that we can draw about TV audience from year to year. Last year would have been the first year under the new system, then, so the apparent ratings drop that we’ve all been getting worked up about is a result of a new system, not a decline in interest.
How are we supposed to make comparisons from year to year when they keep changing the ratings system?
The industry mostly uses those to compare itself to its competitors and other properties in the same time slots as well delivery has changed with mobile, streaming, pvr. on demand, multiple tv’s in households growing… Fact remains there is no sports property in Canada that will attract 80 million viewers in the summer months. The olympics every four years are in a class of their own but look at the cost… CTV paid 153 million dollars for Vancouver/London TV rights and are going to lose money on it. The only offer for Sochi/Rio so far is 40 million dollars and no bidders are willing to up the ante…
There is a shift in what Canadian broadcasters are willing to pay for rights. Its a new economy.
it amazes me that with the way 'most' cable companies are set up now that they need to conduct sampling at all. Heck, they should not only be able to tell how many TVs were watching much, but how often they changed channel during commercial breaks.
At any rate, really good numbers
In comparison...
the Stanley Cup final had a average viewership in the US (10x the market size) of just over 2.4mil average.
i have heard, but not seen hard numbers, that the Jays average about 600K per game, which is apparently dramatically up (like 50%) this year. They also have one of the best viewerships in MLB right now
You might increase the precision of the results that way, but you’d also probably decrease the accuracy, because you’d only know how many TVs were on, but not how many people are watching.