TV Blackouts for Games

Hi, I remember reading an article a couple of years ago about the blackouts for satelite tv viewers. I live in Lacombe, AB and have cable TV, so I have no problem with the blackouts for Edmonton Esks games. My Friend however has a Bell Satelite, and he is blacked out. Does anyone remember reading this article and know what you have to do to get the blackout lifted, as we are well outside the 100km radius of the stadium.

Thanks