Among the interesting revelations in the story is how the teams should generate more than $100M this year and with the league office doing a booming $18M. The latter figure comes from an increase from broadcasting, sposorship and licensing. Like we all know, the current TV contract is grossly undervalued and the new one should garner the league a substantial increase.
Already bought mine on Canada Day. Great read! The CFL's popularity is growing in the United States other countries and it's simply because it's the most exciting brand of football on the planet and the oldest sports league in North America. Ahhh CFL Football....how refreshing.