Mtl vs Toronto. Ads for this Safeway contest. There are NO safeway stores East of Thunder Bay!! Most of the people tuning into the game not only don't give a hoot about this, but they can't even participate!
It certainly doesn't do a thing for me except get angry. I can't participate in the contest (yes I know, no purchase necessary but I can't go to a store for details now can I!?). Neither can anyone in one of the markets that the CFL has been trying to attract more attention in.
What kind of logic is there to this? This is a Western Canada ONLY promo! The CFL needs to do something like this nationally!
Safeway is laughing all the way to the bank on this one. They get National coverage when they aren't even a National chain!
I don't know what kind of barrel the League was bent over when they signed this deal, but it has got to stop!!