Between 2014 and 2018, Football Canada says the number of female under-18 tackle players grew from 322 to 809 while flag football increased from 3,652 to 7,252.
On the senior side, there are just over 600 women participating in tackle leagues across the country while 1,500 are playing non-contact football.
“Our women and girls flag programs have exploded over the last 10 years and is one of our main growth areas,” said Donovan.
“It’s another option outside of soccer. There are more opportunities now for all girls and leagues and teams, so they’re not having to necessarily play with the boys. It’s a safe sport option as far as low-cost, no equipment.”
Flag football, both men’s and women’s, will be part of the 2022 World Games in Birmingham, AL. and there is a movement to have the sport included at the Olympics, said Donovan.
CFL should be a key sponsor to youth flag football across the country under the umbrella of CFL minor league football .
So much potential for promotional tools and cross branding .
Infrastructure building with grass roots is a easier path to getting them interested in the game itself by playing it first hand and secondly by watching it at the pro level domestically in Canada under the CFL Banner .