David Braley should hold a news conference and specifically say that the entire Stadium will be open for the Western Final and all 60,000 tickets are up for grabs.
Let's analyze the philosophy behind this marketing strategy.
Okay. We all know that a snowball is small at the top of the mountain but as it gains momentum it picks up more snow and at the bottom of the hill it's a pretty big ball.
Go back to 2004. Remember how excitement picked up as more and more seats got sold? Remember all those announcements on 1040 and NW with the ticket updates? 40,000. Then 45,000. 48,000. No it was 47,000 but I just last heard it's 49,000. Well it's 46,000 on NW but its 48,000 on 1040. Then 52, 53,000.
Now it's over 50,000 and Lowell Ulrich did that "Bring On The Noise" article in the Province. You think that didn't sell tickets?
What I'm saying is that the idea of a full Stadium gets people excited and buying tickets.
It's the idea that has to get across that it WILL be a big crowd.
So the Lions should do a news conference, Bob Ackles, Scott Ackles, whatever, and get the word out that the entire Stadium will be open and that 60,000 tickets are up for grabs.
No more of this crapp we're gonna open it up section by section. That's gets no one excited. In fact, it's a bit of a turn off. It doesn't motivate casual fans to want to come to the Stadium.