CFL announces Grey Cup Unite to celebrate the game

CFL.ca News
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TORONTO — Canadian Football League (CFL) fans are invited to come together for Grey Cup Unite, a free and safe celebration of our game, from November 16 to 22.

This is a companion discussion topic for the original entry at https://www.cfl.ca/2020/10/29/cfl-announces-grey-cup-unite-celebrate-game/
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I like that the CFL is making this effort. My main interest here is in the all decade team and game.

Question. Why a separate web page for Grey Cup Unite?

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Partially branding reasons, partially technical - we're using very specific "virtual event" software for this.