I doubt the president of the club would claim their "phone was ringing off the hooks" and predict a sold-out stadium, for a team which averaged 14,000 fans last year, if there wasn't some substance to it.
It was rumoured two months ago the Argos had over 10,000 deposits for seasons tickets. The team will likely be forced to cap season tickets at 20,000, to give Toronto's traditionally strong walk-up crowd a chance to get in on the fun. Normally over 50% of Toronto fans buy single-game tickets. There was just little incentive to buy ST with a huge stadium and all games televised locally. That's all changed with only 26,000-seats available and local ownership, who are the principals of one of the most successful sports enterprises on the planet.
Talk about on a roll, if the Argos can follow through with their resurgence at BMO and become a positive force in the league...along with the spectacular success of Ottawa's expansion...even the Tiger-Cats reported a profit, the first time in over 30 years!
This isn't your father's CFL...