And the CFL's 2025 slogan is

CFL Talk
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I noticed the league is still using the hashtag #KeepItUnreal from last season. It’s a real ‘meh’ for me. Does anyone know if the league is planning a new launch for 2025?

With all of the geopolitical stuff going on and the surge of CDN patriotism, I was hoping they could come up with something really catchy and memorable (e.g. along the lines of ‘Radically Canadian’).

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New slogan “don’t be a Kelly, be a Ford!”. Lol

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Totally Radically Canadian. :winking_face_with_tongue:

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Totally Unreally Radically Canadian

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CFL. Its not for sale

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CFL rarely does what the fans want and often looks at the bottom line first.

Examples from the past include

  1. the death of “CFL Week”.
  2. Not getting rid of certain rules or implementing ones that change the game to appease American fans like moving the hashmarks.
  3. Individual team deciding to have both teams on the same sideline.

The CFL most likely had a multi-year deal with the “Keep it unreal” slogan and wouldn’t throw that money away for anything that was nationalistic. Also it would be hard to have a nationalistic slogan when they are trying to get international money.

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This article here https://strategyonline.ca/2024/06/07/how-the-cfls-new-campaign-targets-both-die-hards-and-casual-fans/
explains how the campaign came about.

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Why is that a problem? there is at least 30 yards separating the teams with the officials, timekeepers etc between them. And they can advertise on the boards which can be seen on TV.

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I have read some people don’t like it and consider it bush league. It’s not an issue for me personally.

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#KeepItUnreal? Hmm…

…#FakeNews?

…#MakeUSAOurLargestProvence? (#MUOLP)

…#TariffsSuck?

…#Loud&ProudButHumble?

…#100%Canadian+LotsOfAmericans?

Just pick one

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Let’s just keep the silly politics out of football talk

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I hear you…try this one.

This is the CFL…this is your brain on the CFL. My personal favorite

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